#! code

There are a few URL shortening services about, of which bit.ly is just one. However, it does provide a nice API for developers to interact with the site. Not only is it possible to shorten URL's, you can also reverse them, find out information about the site and get information about how many people have used to link. The API requires you to create an account to interact with the API. Once you have created an account you can use the API service.